I’m not a businessman, I’m a business, man! -Jay-Z™ By Omar Douglass Contributing Writer for The Purpose is Profit Blog What’s really in a name anyway? If anyone knows the answer to this question, it is definitely Shawn Corey Carter. The Hip-Hop mogul, multi-industry entrepreneur, and business-in-himself clearly understands the value of branding and [...]
By Ed McLaughlin and Wyn Lydecker This is the second of a two-blog series on giving great presentations. So you have a presentation to give, and you've figured out who your audience is. That first step has helped you to decide what order to put the pieces in and how detailed they should be. Now [...]
By Ed McLaughlin and Wyn Lydecker Imagine this: an expert in your field is coming to speak at your local library. You get excited, you block off a couple of hours on your schedule weeks in advance, and plan a special lunch just for the day. You arrive early, picking a seat near the front [...]
We make a living by what we get, but we make a life by what we give.” – Winston Churchill. By Ed McLaughlin and Wyn Lydecker If you center your startup around profit, your company can use its economic strength to become an ambassador for social impact on any level, large or small. Just as [...]
By Ed McLaughlin and Wyn Lydecker The ideal formula for business success is when your passion and distinctive competence align. Only nine months after opening USI – a business based on my distinctive competence – I launched a second business called Sigma Communications Inc., or “Sigma” for short. Starting Sigma was the culmination of my [...]
By Ed McLaughlin and Wyn Lydecker A profit-centered startup often suffers the mistaken identity of self-centered ambition. The truth is, when entrepreneurs diligently plan for profit, they can reach beyond themselves and support socially noble causes in their own backyards, their country, and around the world. A startup centered on social impact instead of profit [...]
By Ed McLaughlin and Wyn Lydecker Every startup needs a handle on its money, but the deliberate handling of your emotional budget is important, too, and is often overlooked. In previous blogs, we’ve talked about basic competency in money as a staple of every entrepreneur’s repertoire. Budgeting is a practice that really only works if [...]
By Ed McLaughlin and Wyn Lydecker Listen up if you are preparing to pitch your startup business to sophisticated angel investors who have access to capital, industry expertise, and substantial relationship networks. I recently attended the STAR Angel Network's Fall "Demo Day" Showcase of startups, which was held in partnership with New York City's flagship technology [...]
By Omar Douglass Contributing Writer for The Purpose is Profit Blog Are you chomping at the bit to break out of the office and start a business of your own? Do you have an idea about a product or service you can deliver to a market that needs it? Does your product or service capitalize [...]
By Ed McLaughlin and Wyn Lydecker Why are men out-pacing women for tech jobs, and what is the root of this unbalance? Female Tech Skills in Short Supply Wendy Kaufman's article, "Addressing The Shortage Of Women In Silicon Valley," points out that although Google leads the industry for the highest employment of women in technology, they [...]